Robert Frosts Road Not Taken Essays - The Road Not Taken

Robert Frost's Road Not Taken Do not follow where the path may lead... Go instead where there is no path and leave a trail. -Robert Frost Everyone is a traveler, choosing the roads to follow on the map of their continuous journey, life. There is never a straight path that leaves one with but a sole direction in which to head. Regardless of the original message that Robert Frost had intended to convey, his poem, The Road Not Taken, has left its readers with many different interpretations. It is one's past, present and the attitude with which he looks upon his future that determines the shade of the light that he will see the poem in. In any case however, this poem clearly demonstrates Frost's belief that it is the road that one chooses that makes him the man who he is. And sorry I could not travel both... It is always difficult to make a decision because it is impossible not to wonder about the opportunity cost, what will be missed out on. There is a strong sense of regret before the choice is even made and it lies in the knowledge that in one lifetime, it is impossible to travel down every path. In an attempt to make a decision, the traveler looks down one as far as I could. The road that will be chosen leads to the unknown, as does any choice in life. As much he may strain his eyes to see as far the road stretches, eventually it surpasses his vision and he can never see where it is going to lead. It is the way that he chooses here that sets him off on his journey and decides where he is going. Then took the other, just as fair, and having perhaps the better claim. What made it have the better claim is that it was grassy and wanted wear. It was something that was obviously not for everyone because it seemed that the majority of people took the other path therefore he calls it the road less travelled by. The fact that the traveler took this path over the more popular, secure one indicates the type of personality he has, one that does not want to necessarily follow the crowd but do more of what has never been done, what is new and different. And both that morning equally lay in leaves no step had trodden black. The leaves had covered the ground and since the time they had fallen no one had yet to pass by on this road. Perhaps Frost does this because each time a person comes to the point where they have to make a choice, it is new to them, somewhere they have never been and they tend to feel as though no one else had ever been there either. I kept the first for another day! The desire to travel down both paths is expressed and is not unusual, but knowing how way leads on to way, the speaker of this poem realizes that the decision is not just a temporary one and he doubted if I should ever come back. This is his common sense speaking and acknowledging that what he chooses now will affect every other choice he makes afterward. Once you have performed an act or spoken a word that crystalizes who you are, there is no turning back, it cannot be undone. Once again at the end of the poem the regret hangs over the traveler like a heavy cloud about to burst. He realizes that at the end of his life, somewhere ages and ages hence, he will have regrets about having never gone back and traveling down the roads he did not take. Yet he remains proud of his decision and he recognizes that it was this path that he chose that made him turn out the way and he did and live his life the way in which he lived. I took the road less trvaeled by and that had made all the difference. To this man, what was most important, what really made the difference, is that he did what he wanted, even if it meant taking the road less traveled. If he hadn't, he wouldn't be the

Vice Versa and Vis-à-Vis

Vice Versa and VisVis Vice Versa and VisVis Vice Versa and VisVis By Maeve Maddox The following quotation appeared in a newspaper article about a school where parents are encouraged to visit their children’s classroom: the more parent visitors we have, the more they trust us and visvis.   I think the principal intended to say, â€Å"the more parent visitors we have, the more they trust us and vice versa.† The only thing the two expressions have in common is that they alliterate. English vis-a-vis [vee-zuh-vee] is from French visvis, â€Å"face to face.† It can be used as noun, preposition, or adverb. As a noun, visvis can refer to: 1. a person or a thing situated opposite another. Example: At the table, my vis-a-vis was a woman dressed all in black and wearing a veil. 2. one’s opposite number or counterpart. Example: At the international conference of editors, my Russian vis-a-vis was a short, chubby man with a cheerful countenance and a ready laugh. 3. a meeting. Example: Reggie’s first vis-a-vis with the new commander left him shaking. As a preposition, visvis can be used to mean literally â€Å"face to face with,† or in the sense of â€Å"in relation to†: At the town meeting, a farmer sat visvis the Mayor. The citizens had called the meeting visvis a proposed redistricting. As an adverb, visvis means â€Å"opposite, so as to face each other.† Example: On the mantelpiece the actor’s two Oscars stood visvis. The other expression, vice versa [vahys-vur-suh] or [vahy-suh vur-suh], came into English directly from Latin from a word meaning â€Å"turn.† It’s used as an adverb meaning â€Å"with a reversal or transposition of the main items in the statement just made.† It can be used with or without a restatement of the previous item: the constellations do shift, so that what you see during the summer is overhead during the day in the winter and vice versa, the constellations you saw in winter, are overhead in the summer. or, the constellations do shift, so that what you see during the summer is overhead during the day in the winter and vice versa. Some bloggers ridicule speakers who pronounce vice versa with four syllables, but they are mean-spirited and uninformed. The OED puts the three-syllable pronunciation first, but acknowledges the four-syllable pronunciation as an alternate. Merriam-Webster puts the four-syllable pronunciation first. As a blogger named ClarE has pointed out, if we want to get picky, maybe we should reject both English efforts and try to pronounce it like classical Latin: [wee-kay wer-sah]. The important thing is not to say vice versa when what you mean is visvis–and vice versa. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Misused Words category, check our popular posts, or choose a related post below:20 Words with More Than One SpellingYay, Hooray, Woo-hoo and Other Acclamations20 Clipped Forms and Their Place (If Any) in Formal Writing

Big Time Toy Maker Essay Example for Free

Big Time Toy Maker Essay Chou and BTT had a contract at the point they agreed to all the terms. By including the obligations of the parties and the terms of the agreement, the manager showed objective intent. A written contract was not necessary since this was a contract primarily dealing with services to distribute the game, not a production contract or a sales contract. Had it involved a goods contract to buy or sell, which under the Statutes of Frauds would not be a contract until all the terms were laid out in writing; that occurred when the manager from BTT emailed the terms which would have included his electronic signature and thus would have sealed the contract between the two. Also, if the contract is under common law, then the mailbox rule would say it went into effect when it was sent, not received. What facts may weigh in favor of or against Chou in terms of the parties’ objective intent? There are a few facts that weigh in favor of Chou. First, three days prior to the end of the 90 day exclusive negotiation rights agreement, they reached an oral agreement and then shortly thereafter, a business email from a BTT management representative was sent to Chou with the specifics of the agreement. The email stated â€Å"that all of the terms had been agreed upon. † BTT also subsequently requested Chou to send them a draft distribution contract spelling out the specifics of the agreement that the email from the BBT manager sent to Chou. Finally, distribution of Strat would have exceeded the 500. 00 limit (Amended UCC  § 2-201(1)) of the Statute of Frauds. The fact that may weigh against Chou is that the contract never had an actual signature on it. Does the fact that the parties were communicating by e-mail have any impact on your analysis in questions 1 and 2? Yes, communication via email in today’s business world is considered a normal mode of business communication. The UETA, the Uniform Electronic Transaction Act states that electronic correspondence is a valid form of communications while conducting business, and that electronic signatures and documentation satisfy the need for written records or signatures. When the terms and specifics of the agreement were laid out via email and both parties agreed upon the agreement through email, it then became a written agreement, and therefore enforceable. What role does the statute of frauds play in this contract? None, since it is a services contract for distribution rights. The Statute of Frauds only comes into play if it is a goods contract. If it is deemed by the court to be a goods contract then the written requirement, the all terms included requirement and the signed by the sender all have been met by the email with its electronic signature of the manager representing BTT. Could BTT avoid this contract under the doctrine of mistake? Explain. Would either party have any other defense that would allow the contract to be avoided? No, since a mistake is required to involve a â€Å"basic† assumption involving the terms on which the contract was made. BTT would not try to argue that they were mistaken on the price, time frame and obligations of both parties since their manager had sent an email stating that both parties where in agreement in all those areas. Generally, in the absence of disagreement on one or several of the essential terms, the courts will not allow a unilateral Mistake to be considered and expects mutual mistake. Chou might try to avoid the contract if he had a better offer he could just let the matter be dropped since BTT wanted out of the contract Assuming, arguendo, that this e-mail does constitute an agreement, what consideration supports this agreement? Chou would benefit by having his product distributed for sale throughout the network of retail and wholesale outlets that BTT as a board game company had at their disposal. BTT would benefit by charging their cut for distributing the game to these outlets. At the end of the scenario, BTT states that it is not interested in distributing Chou’s new strategy game, Strat. Assuming BTT and Chou have a contract, and BTT has breached the contract by not distributing the game, discuss what remedies might or might not apply. Compensatory damages – Chou could recover actual out of pocket which may include the original $25,000 due to BBT not acting in good faith but would also include loss of estimated potential profits. b. Specific Performance – Since this is a services contract the court may order BTT because of their total breach to fulfill their obligation to distribute the game OR substitute performance under the doctrine of accord and satisfaction where they might agree to product the game instead of distribute it OR they could agree to a discharge through novation where BTT finds an acceptable 3rd party who agrees to distribute the game. . Delegation – BTT could substitute another company to distribute the game but as delegator BTT would still be liable if their delegate failed to perform. d. Injunctive Relief – The court could issue and injunction forbidding BTT from distributing a similar game, producing a similar game or financially benefiting from a similar game to pr otect Chou from suffering due to their intimate knowledge and trade secrets relating to the disclosures during initial negotiations. Big Time Toy Maker. (2018, Oct 23).

Unit 4 Assignment Example | Topics and Well Written Essays - 250 words

Unit 4 - Assignment Example It is not appropriate to use the personality tests as a main factor of job consideration, since many errors accompany the personality tests. Response distortion among the applicants is common as they align themselves with the best descriptive words that will win the hearts of the employer. The respondent can also be at a state of low mood at examination time hence the bias. It is worth noting that many people are dynamic and hence express different facets of personality. In addition to that, it is not appropriate to use these tests for the disabled people. Some occupations also do not require personality screening. The Americans with Disability Act outlines that people known to have psychiatric conditions should be exempted for the people with mental illnesses. The examinations should have a relation with the job opportunity at stake (Morgeson et al.). It is justifiable to use clinical personality tests for highly sensitive occupations such as cabin crews and police officers. The tests are likely to cause generally negative public relations feelings. The tools are excellent as they allow one to excavate deeply into a person’s perception about a specific job. However, the tests they should not receive excess overreliance from the employee as they only reflect a tip of iceberg regarding the personality. Taylor, Shannon G., and Donald H. Kluemper. â€Å"Linking Perceptions of Role Stress and Incivility to Workplace Aggression: The Moderating Role of Personality.† Journal of Occupational Health Psychology 2012 :

GROUP DEVELOPMENT AND THE GROUP STRUCTURE Essay

GROUP DEVELOPMENT AND THE GROUP STRUCTURE - Essay Example The role of leadership is highly considerable in resolving the conflicts within the groups. The organization’s culture and structure have a significant role in the group development and group structure of the company. The group structure is derived on the basis of company’s policies and procedures that are followed by all the employees of the company. As a new joined member of the group project, I was liable to fully follow the group structured guidelines that are already been designed by the leader and the other members of the group. But initially I was informed with the fact that the group has not started working on the project. When I joined the group the work gets started, and responsibilities and authorities were divided among all the group members. The management of activities and conflicts among the members of the group is the responsibility of a leader. The group leader was an impressive personality and he motivated the team in all stages of the project. The onl y thing that I found is needs to be improved to make more effective team structure that is the role of leader of the group. The leader used a centralized approach throughout the project. Every thing was compulsory to inform the leader at all stages. It is the responsibility to inform the leader at every stage of the work. However, in my opinion leadership could be more effective if it follows the charismatic approach of leadership. Group structure has a considerable impact on the performance of the group members. While working in a centralized structure, I had realized that centralized structure has a significant influence on the performance of our team. Decentralized structure could have been a better choice than centralized structure for the group practices, but it was not the perception of other group members. GROUP DEVELOPMENT AND THE GROUP STRUCTURE For understanding the behavior of the teams, it is extremely beneficial to analyze the model defined specifically for explaining t he steps required for the development of a team. The group development model is the source to identify the behavior of team members at four stages of the development phase of the group. I have explained the detailed analysis that is what I have experienced while working with a team. GROUP DEVELOPMENT MODEL (Johnson et al., 2002) There are four stages are defined in group development model of Tuckman’s in 1965 as defined by Johnson et al., (2002), and on the basis of which I have shared my experience in working with a group. Forming When I had attended the first group meeting, all of the other members of the group were familiar with each other because I had joined the group lately. The group was based on 9 members including leader. In the first meeting, I came to know that the working on the project has not been started so far, and I was surprised with this notification. I got introduced with the team members and met with the team leader as well. The leader played a decisive r ole as he was encouraging and influencing the team members. But what I felt is coordination among the team members was not satisfactory. Because of this reason the project did not start by the team in time. The proper coordination of team members is one of the basic responsibilities of group leader. For the realization of value of time management for the development of an effective team, I tried to let them understand the value of time in the project. Time management in the project increases the productivity, effectiveness and efficiency of the working procedures of the projects (Driscoll, 2013). Storming After good interaction with all the team members and a group leader, I precede to the next step of in the light of Tuckman’

Conservatism in American politics Essay Example for Free

Conservatism in American politics Essay Conservatism commonly emanates from the domestic policies of republican administrations (Maisel 84). This ideology finds reflection in fiscal policies that support the major role of state and local governments in domestic affairs with the federal government focusing on foreign relations, national defense, and federal legislative enactments. Conservatism also means economic policies espousing minimal government intervention in business and economic growth via supply side economics by boosting production through capital access and tax breaks. Strong nationalist and religious values dominate conservative policies (84). However, there are also democratic administrations with conservative policies. Ronald Reagan was a republican when he became president and considered a conservative. His fiscal policies included the largest tax cuts to boost production, reduction in government spending on domestic areas, and concentration of expenditures on national defense (Light 243). The stress on federalism and the role of the state government became stronger through community level solutions and private sector initiatives on social issues such as the drug problem (252). Economic policies included loose or minimal regulation of the business sector such as removing price controls on domestically sourced oil and limiting the entry of imported automobiles from Japan to protect the local car industry (251). His administration also sought to control monetary supply to reduce inflation (250). Religious beliefs came into play in his handling of the AIDS issue by excluding those with AIDS from mainstream society based on the premise that AIDS is a manifestation of immoral acts. George H. W. Bush was also a republican president and a conservative. As the Cold War ended, his administration faced a huge budget deficit (Light 256). With limited funds and the burgeoning domestic issues, his fiscal policy focused on basic issues by increasing federal spending on education, health care for mothers and children, and technological research. Bush signed into law a number of bills that supported civil rights with the disabilities act and environmental protection via the clean air act (285). His administration also supported federal expenditures on the country’s highway system and law enforcement initiatives (285). He campaigned against new taxes but failed to achieve this because of strong pressure from the democrat majority in the legislature (277, 283). Bush implemented laissez faire. His administration was a key player in creating the North Atlantic Free Trade Agreement that removes tariffs for goods traded by America, Canada and Mexico (285). This agreement controlled intellectual property and eased cross-country investments (285). Bill Clinton was a democrat but considered by some as a conservative because of some controversial policies. The conservative aspects of his fiscal policy included tax cuts through the earned income tax credit that operated as a way of reducing the tax exaction for workers with below a floor amount (Light 277). The signing of the budget reconciliation law decreased the taxes paid by those with low income and small businesses (285). He also signed NAFTA, initially negotiated by Bush (288). The non-conservative aspects of his fiscal policy included increasing taxes for wealthy citizens, budget allocation for healthcare reform and health insurance program for children, and extension of copyright regulation (285). Clinton’s economic policies had a tinge of conservatism with deregulation of trade (288). However, he was able to achieve economic growth by focusing on controlling inflation, reducing unemployment, and securing social welfare and other services (285). Conservatism emerged in his ‘don’t ask don’t tell’ policy that allowed entry of homosexuals into the military as long as they do not disclose their sexual orientation (279). This received lesser criticism from conservatives and strong criticism from the gay and civil rights movements. In contemporary administrations, the trend is towards renewed conservatism given emerging conditions. The divide between the conservative republicans and non-conservative democrats is slowly diminishing (Maisel 86), with flexible administrative policies considered on an issue-to-issue basis.

A Dream of Equality :: Free Essay Writer

A Dream of Equality   Ã‚  Ã‚  Ã‚  Ã‚  On January 15, 1929, Martin Luther King Jr. was born in Atlanta, Georgia. King was born in a nice community that had a low amount of crime with many of his neighbors being very religious. Martin Luther King Jr.‘s father was a well respected clergyman in the community. His father did his best to protect his family from the harsh realities of racism and segregation and was the person most responsible for King becoming a man of faith. Throughout his early childhood, King and his brother Alfred Martin were subject to strict corporal punishment from their father. But all his life King still had nothing but love and respect for his father. When he was twelve years old, King began doubting his faith. When he left to Morehouse College he thought about entering the fields of medicine or law. After graduating from Morehouse with a degree in sociology, King attended Crozer Theological Seminary in Chester, Pennsylvania and earned a bachelor’s degree in divinity.   Ã‚  Ã‚  Ã‚  Ã‚  One of the first stands against discrimination that King was a part of dealt with public transportation. In Montgomery, Alabama, the first ten seats in a public bus were reserved for whites only and the last ten seats were reserved for blacks. But if there were empty white seats towards the front of the bus and the rest of the seats were full, blacks were forced to stand. After years of being mistreated by racist bus drivers, the African American community had had enough and decided to boycott the bus system in Montgomery. On December 5, 1955, a group of black ministers asked Martin Luther King Jr. to be the spokesman for the protest. King accepted the job and inspired the black community to boycott the bus system. In his speeches, King emphasized basic Christian values and American democracy. He maintained a balance of militancy and moderation. King inspired people to be angry about what was going on and at the same time inspired them to maintain their composure and be responsible. The goal of the bus boycott in Montgomery was to get the city to hire black bus drivers. Blacks all over Montgomery stopped using the public buses. In order to help the people that were boycotting to get to work, the Montgomery Improvement Association (MIA) organized a car pool. However, soon after the car pool started police began stopping the drivers, questioning, and arresting them.

Computers in entertainment industry Essay

What is o.s? An operating System (OS) is an intermediary between users and computer hardware. It provides users an environment in which a user can execute programs conveniently and efficiently. In technical terms, it is software which manages hardware. An operating System controls the allocation of resources and services such as memory, processors, devices and information . Definition An operating system is a program that acts as an interface between the user and the computer hardware and controls the execution of all kinds of programs. History- Early computers were built to perform a series of single tasks, like a calculator. Basic operating system features were developed in the 1950s, such as resident monitor functions that could automatically run different programs in succession to speed up processing. Operating systems did not exist in their modern and more complex forms until the early 1960s.[5] Hardware features were added, that enabled use of runtime libraries, interrupts, and parallel processing. When personal computers became popular in the 1980s, operating systems were made for them similar in concept to those used on larger computers. Functions of O.S- Operating system is a large and complex software consisting of several components. Each component of the operating system has its own set of defined inputs and outputs. Different components of OS perform specific tasks to provide the overall functionality of the operating system .Main functions of the operating system are as follows: Process Management— The process management activities handled by the OS are—(1) control access to shared resources like file, memory, I/O and CPU, (2) control execution of applications, (3) create, execute and delete a process (system process or user process), (4) cancel or resume a process (5) schedule a process, and (6) synchronization, communication and deadlock handling for processes. Figure :. Functions of OS Memory Management— The activities of memory management handled by OS are—(1) allocate memory, (2) free memory, (3) re-allocate memory to a program when a used block is freed, and (4) keep track of memory usage. File Management— The file management tasks include—(1) create and delete both files and directories, (2) provide access to files, (3) allocate space for files, (4) keep back-up of files, and (5) secure files. Device Management— The device management tasks handled by OS are—(1) open, close and write device drivers, and (2) communicate, control and monitor the device driver. Protection and Security— OS protects the resources of system. User authentication, file attributes like read, write, encryption, and back-up of data are used by OS to provide basic protection. User Interface or Command Interpreter— Operating system provides an interface between the computer user and the computer hardware. The user interface is a set of commands or a graphical user interface via which the user interacts with the applications and the hardware. Objective of O.s- Operating system is system software that controls and coordinates the use of hardware among the different application software and users. OS intermediates between the user of computer and the computer hardware. The user gives a command and the OS translates the command into a form that the machine can understand and execute. OS has two main objectives— (1) to make the computer system convenient and easy to use, for the user. (2) to use the computer hardware in an efficient way, by handling the details of the operations of the hardware. Types of O.S – OS are classified into different types depending on their capability of processing—(1) Single user, (2) Multiuser, (3) Multitasking, (4) Multiprocessing, (5) Real time, and (6) Embedded. Single User and Single Task OS is for use by a single user for a standalone single computer for performing a single task . Operating system for Personal Computers (PC) are single-user OS. For example, if the user is editing a document, then a document cannot be printed on the printer simultaneously. Single user OS are simple operating system designed to manage one task at a time. MS-DOS is an  example of single user OS. Figure :A single user performing a single task Single User and Multitasking OS allows execution of more than one task or process concurrently. For this, the processor time is divided amongst different tasks. This division of time is also called time sharing. The processor switches rapidly between processes. For example, the user can listen to music on the computer while writing an article using a word processor software. The user can switch between the applications and also transfer data between them . Windows 95 and all later versions of Windows are examples of multitasking OS. Figure :A single user performing multitasking (issuing print command and making drawings) Multiuser OS is used in computer networks that allow same data and applications to be accessed by multiple users at the same time . The users can also communicate with each other. Linux, UNIX, and Windows 7 are examples of multiuser OS. Figure : Multiple users working on connected computers Multiprocessing OS have two or more processors for a single running process. Processing takes place in parallel and is also called parallel processing. Each processor works on different parts of the same task, or, on two or more different tasks. Since execution takes place in parallel, they are used for high speed execution, and to increase the power of computer. Linux, UNIX and Windows 7 are examples of multiprocessing OS. Real Time OS are designed to respond to an event within a predetermined time. These operating systems are used to control processes. Processing is done within a time constraint. OS monitors the events that affect the execution of process and respond accordingly. They are used to respond to queries in areas like medical imaging system, industrial control systems etc. LynxOS is an example of real time OS. Embedded OS is embedded in a device in the ROM. They are specific to a device and are less resource intensive. They are used in appliances like microwaves, washing machines, traffic control systems etc. Examples of O.S – UNIX and UNIX-like operating systems Unix was originally written in assembly language.[6] Ken Thompson wrote B, mainly based on BCPL, based on his experience in the MULTICS project. B was replaced by C, and Unix, rewritten in C, developed into a large, complex family of inter-related operating systems which have been influential in every modern operating system (see History). The UNIX-like family is a diverse group of operating systems, with several major sub-categories including System V, BSD, and Linux. The name â€Å"UNIX† is a trademark of The Open Group which licenses it for use with any operating system that has been shown to conform to their definitions. â€Å"UNIX-like† is commonly used to refer to the large set of operating systems which resemble the original UNIX. Four operating systems are certified by The Open Group (holder of the Unix trademark) as Unix. HP’s HP-UX and IBM’s AIX are both descendants of the original System V Unix and are designed to run only on their respective ve ndor’s hardware. In contrast, Sun Microsystems’s Solaris Operating System can run on multiple types of hardware, including x86 and Sparc servers, and PCs. Apple’s OS X, a replacement for Apple’s earlier (non-Unix) Mac OS, is a hybrid kernel-based BSD variant derived from NeXTSTEP, Mach, and FreeBSD.

Has Globalization Helped Haiti in Handling?

Has globalization helped Haiti in handling the devastation of the earthquake? Haiti's worst earthquake in two centuries hit south of the capital Port-au-Prince in 12 January 2010. Hundreds of buildings were damaged or destroyed, millions were relocated, thousands died. The BBC documental video â€Å"Surviving Haiti† showed how lives changed after the earthquake, how government was handling the situation and what measures were taken to help. As Haiti is one of the poorest countries in the world, the inhabitants of Port-au-Prince would not be able to handle the devastation of the earthquake on their own.So, the question is, has globalization helped Haiti to recover losses after the devastating earthquake? The global response to the earthquake in port-au-Prince has been generous and quite fast. United States mobilized its soldiers to help suffering Haitians, the EU allocated large amount of money, Canada, Brazil, Italy and Cuba sent over 1,000 military and disaster relief personn el each, Turkey sent searching troops, Germany and China sent officers of technical assistance, aircraft carriers arrived from Russia, Israeli medical staff came, Iran allocated tents for families that lost their homes.Even such countries as Guyana, Estonia and Liberia have sent money. It would seem that the sum these countries sent was ridiculous, but for a small country, it is a kind gesture. The total sum of donations worldwide equals about 2, 5 billion US dollars. Apart from financial aid, human compassion made miracles. Families from France didn’t give up the adoption processes; they came to see their potential children, to meet their parents and to solve bureaucratic problems.Sympathetic corporations, non-governmental organizations, private persons and celebrities responded to the Haiti pledges. In the most difficult moment of their lives survived children and their parents got a flash of hope for better future. People all over the world are not indifferent to the suffe rings of their „planet† neighbors. So, the film shows that life of earthquake survivors is very hard, but hope still exists.In this particular case of Haiti, when globalization impact was also a question of humanity, not just of economy, the process itself helped Haiti to recover more or less after the devastating earthquake and to save as many Haitians as possible. ——————————————– [ 1 ]. guardian. co. uk, Haiti earthquake aid pledged by country http://www. guardian. co. uk/news/datablog/2010/jan/14/haiti-quake-aid-pledges-country-donations

Market Research and Business Plan The WritePass Journal

Market Research and Business Plan Introduction: Market Research and Business Plan )          Samsung  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Moderately priced but in-line with competitors  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Competes with competitors on the basis of price while also ensuring that it maintains quality  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Produces the same variety of products that Sony does (BusinessInsider, 2013)    Nobel  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Low-priced compared to competitors  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Competes with competitors mainly on the basis of price while it is known for having moderate levels of quality  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Produces nearly the same variety of electrical products   as its competitors (MIT Technology Review, 2013)       Pricing Analysis of Competitor Companies:       Samsung Plasma TV 43†-  £399.00 (Amazon, 2014) Sony Plasma TV 43†  £433.00 (Amazon, 2014) Nobel Plasma TV 43†  £295.00 (Amazon, 2014)    Brand Positioning and Pricing Strategy for Braze: As Braze is going to be a small electrical company catering to a market niche which prefers colourful and designed electrical products, the company is likely to have higher costs compared to its competitors as they are all well-established brands who have a well-defined customer base. Thus, the company is going to charge its customers a slight premium price from that charged by Nobel and Toshiba as it aims to position itself as a modern, high-quality, fashionable brand which represents convenience, quality, and style at the same time. The company will begin with approximately three outlets in various parts of England, especially in the larger cities such as London, Birmingham, and Manchester. The outlets will be designed differently from traditional electronics shops which usually have plain white interiors or use light colours in their interiors. The shops will have colours, such as pink, green, golden, purple, and other colours, which would add a highly bright and fun-loving image to the shops. The interiors of the outlets will be lit with spotlights and some neon lights, which will extenuate the designs of each of the electronic products. The staff in the shops will be trained to provide customers with a highly personalized service and keep records of customer preferences and will also be encouraged to take customer suggestions regarding popular product designs that customers may prefer in the products. The staff will be wearing uniforms of bright colours and will be encouraged to display salesmanship which exemplifies the company’s tagline of â€Å"We Wish to Brighten Your Day†. The interiors of the outlets will be luxuriously furnished with easy chairs and magazines which show the company’s range of products. The company is aiming to exemplify a differentiated image which also promotes an aura of luxury, style, fashion-consciousness, and a high level of personalization. Thus, the company will be charging a slightly higher price than Nobel but a slightly lower price than Sony as the company is aiming to break into a highly penetrated and competitive market. The company’s price list may be as follows: Plasma Television 43†-  £400.00 Tablet- £350.00 Microwave Ovens- £100.00 Set-up Costs and Payback Period: In its initial stages, the company will need a high amount of investment to develop its products and set up its three outlets. The company will need investment for production costs and then investment for purchasing furniture and other essentials for its three outlets. The company would require approximately  £100,000 pounds to develop and produce a small range of designed and coloured products. The company is advised to rent a small factory area in the suburbs of London or Birmingham to facilitate its production process and also initially rent its three outlets in London, Birmingham, and Manchester as there may be requirements of switching locations from time to time. The company is advised to rent these outlets within malls such as BrentCross in London or Trafford Centre in Manchester in order to help the brand gain maximum exposure. Thus, the company’s initial costs would be estimated to amount to the following amounts: Product Development Costs:  £100,000 Factory Rent:  £1500 p.m. Machinery Costs:  £100,000 Outlet Rent in London:  £2000 p.m. (Gumtree, 2014) Outlet Rent in Manchester:  £1850 p.m. (Gumtree, 2014) Outlet Rent in Birmingham:  £1900 p.m. (Gumtree, 2014) During the company’s initial stages, the company is likely to have a small range of customers as it is basically catering to a market niche. Thus, we can assume that the company is likely to sell approximately 50 products in each of its outlets per month during its first year of operations. As the company expands its product range and focuses upon advertising and promotional activities, it may be able to expand its customer base and increase its sales. However, this process is likely to take 2-3 years before the brand can consider itself to be stable in the electronic goods niche market. The firm is likely to recover its investment in approximately 5 years time but is not likely to recover its initial investment before this time period as it will be struggling to expand its customer base. Customer Profile and Marketing Strategy: The company will initially be catering to customers of both genders within the approximate age range of 15-50 who would appreciate the brightly coloured electrical appliances that the company offers and also have the ability to pay for the slightly premium priced products. The company’s customers are also likely to be fashion-conscious, fun-loving, energetic, and having an appreciation for colours and designs. The brand is likely to appeal to women more than men as women would be more likely to appreciate the aesthetic appeal of the electronic products offered than men would. Hence, the company’s initial marketing and advertising strategy will be based on demonstrations and displays within the popular malls of England and through pamphlets dispersed throughout the three cities in the homes of potential consumers. Advertisements will also be made on billboards, radio, and within magazines. The company will initially be located in only three cities of England, thus the company may not initially depend upon television advertisements but may also pursue this medium when it expands its business to other areas as well. Staffing Arrangements and Position of Owner: In its initial stages, the company will staff a small number of people to be able to sufficiently cater to the various functions that the business requires to be performed. The company’s factory may employ 3 electrical engineers who will aid in the research and development of the products and guide factory operations. The company will also employ two graphic designers who will create the designs printed upon the exteriors of the products. The factory will be run by approximately 20 workers who will produce the products required for the three outlets. Supervision will be required for the workers which means that two experienced managers will also be hired in order to supervise operations. The company’s logistics network will be set up via trucks which will transport the finished products to the three outlets of Braze. The company will initially rent three trucks and hire four drivers to transport the products to the required outlets. The extra driver will be employed to cater to emergency situations and the drivers will be required to work on a rotational basis in order to ensure reliability in the delivery and transport process. Braze’s outlets will require three salespeople each and one manager for each outlet initially to cater to inventory management, sales, and outlet maintenance. The skills required for the salespeople will include a high level of persuasive ability, excellent communication and management skills, high levels of creativity in order to help in putting products on display and presenting them in front of customers in a unique manner. Moreover, the salespeople will be required to have a pleasant personality and will preferably have degrees in communication and/or marketing. The managers employed in the outlets will be required to have experience amounting to approximately 3-5 years and have degrees in management, leadership, marketing, or other business disciplines. The owner of the business, being an electrical engineer, will aid the production process with fresh ideas and will work in collaboration with the other employed electrical engineers to create innovative products and attempt to re-design products frequently in order to remain in coordination with customer demands. The owner will also facilitate operations by supervising the outlets on a rotational basis and ensuring that the brand is being promoted appropriately and keeping any potential problems in check. The company will also additionally need to hire an accountant and make use of a cleaning service once a week in order to keep its outlets clean and presentable for customers. Company’s Future Plans: The company’s future plans will consist of expanding the business within other areas of the United Kingdom. The company will initially aim to expand its outlets within Wales and Scotland and will also open outlets in Edinburgh, Glasgow, Sheffield, and other areas. The company will also aim to increase its research and development investment and try to make a breakthrough invention in the market and be the pioneer introducer of a new product. This will eventually enable the company to grow in size and capture a larger percentage of the electronics market. Further, the firm will also plan to purchase its outlets and factory area in order to reduce its monthly costs and to increase the value of its fixed assets. The company may choose to raise finance for this expansion through bank loans and/or by adding partners to the business and converting it into a partnership or a private limited company. Within about ten years time the company may aim to go international and may expand into the areas of Ireland and Europe. The company’s initial targets may be France, Belgium, Netherlands, and Germany before it attempts to expand into other markets of Europe. The company will then aim to target the markets of the USA and Canada followed by the markets of Asia. Braze will also have to expand its staff and employ more experienced and competent managers who can handle international operations. Conclusion: Braze is a small British electrical company which aims to differentiate itself from its competitors on the basis of providing them with personalized, colourfully designed electronic products which are likely to appeal to their aesthetic sense and are likely to attract fun-loving style conscious customers who appreciate brightly coloured products. The company initially aims to enter the market with a small factory area located in the suburbs of London or Birmingham and three outlets ideally situated in mall areas of London, Birmingham, and Manchester. Braze aims to cater to the tastes of fashion-conscious, young and middle-aged customers who would like electrical appliances which can add a sense of style to their home decoration or their accessories because of their unique colours and designs. The company aims to initially rent all of its premises and employ a small number of employees. The company’s initial marketing strategy will be based upon promoting the products via demonstrations and through pamphlets distributed in the homes of potential customers, radio, billboards, and magazines. Later on, once the company stabilizes itself, it will aim to expand into other markets of Europe, USA and Canada, and then later on pursue the markets of Asia.    References Amazon (2014) Nobel Televisions. [online] Accessed on January 4, 2014 Available at: amazon.co.uk/Televisions-Sound-Vision-Projectors/b?ie=UTF8node=560864 Amazon (2014) Samsung Televisions. [online] Accessed on: January 5, 2014 Available at: amazon.com/Samsung-UN40EH5300-40-Inch-1080p-Black/dp/B0074FGR74 Amazon (2014) Sony Televisions. [online] Accessed on: January 5, 2014 Available at: amazon.com/Sony-SGPT111US-Wi-Fi-Tablet-16GB/dp/B005FXYJZY Business Insider (2014) Samsung Corporate Strategy. [online] Accessed on January 3, 2014 Available at: businessinsider.com/samsung-corporate-strategy-2013-3 Gumtree (2014) Birmingham Rental Rates. [online] Accessed on January 4, 2014 Available at: gumtree.com/ Gumtree (2014) London Rental Rates. [online] Accessed on January 3, 2014 Available at: gumtree.com/ Gumtree (2014) Manchester Rental Rates. [online] Accessed on January 4, 2014 Available at: gumtree.com/ MIT Technology Review (2013) Sony. [online] Accessed on January 4, 2014 Available at: technologyreview.com/article/416848/sony/ Tidd, J., Bessant, J. (2011).  Managing innovation: integrating technological, market and organizational change. Wiley. com.

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